Ready to grow?

The Wayfinder Growth Programme offers true Growth-as-a-Service: a unique combination of marketing consultation and web development that helps world-changing organisations build and mobilise their online audience.
Growth consultation
Marketing automation
Acquisition funnels
Web development

Audience not growing fast enough?

Hi, I'm James. I've spent the last 15 years pushing the limits of web technology to help organisations find new customers, grow their audience and build loyal communities.

Your website alone isn’t enough to thrive on today’s web. Together we’ll plan, create and constantly improve your acquisition funnel to build the audience your mission needs to succeed. And with Growth-as-a-Service, all of the design and development is handled for you, so you can spend time on your customers rather than your tools.

Are you ready to seriously grow your audience?

In-person consultation sessions let us explore your goals and build detailed marketing strategies
I help you design an inbound acquisition funnel to grow your audience with the latest web technology
I build your automated funnel with email & social campaigns, landing pages and websites to amplify your mission
Continuous effectiveness testing, split testing and reporting keeps your marketing improving every month
Attract Visitors

Make an unforgettable first impression

Cut through the online noise with highly targeted attention-grabbing content and adverts.

I help you create inbound strategies that get your message in front of your ideal audience and start them on their journey with you. Together, we identify and attract the people likely to become most valuable to your mission, wherever they spend their time online.

Spread your message

Put your mission in the spotlight

Let your audience know who you are and what you do in a clear, memorable way.

I help you to plan targeted web experiences that resonate with your audience, then I write, design and build them, leaving you to concentrate on your mission. Whether you need an entire website or rapid-deployment landing pages to support your campaigns, you get premium design and fast global hosting to make sure nothing gets in the way of your message.

Start Conversations

Hold valuable conversations with your audience

Add the human touch to your engagement funnel.

I work with you to create irresistible content, social media and email marketing that encourages engagement, to put you in direct contact with your ideal customer. Together we’ll build a funnel that reaches out to people wherever they enjoy spending time online, starting conversations that will improve your marketing, products and support.

Build Credibility

Become the expert your audience turns to

Keep people coming back to your site for information and advice, making sure you're prominently in mind when it counts.

Standing out from the online noise is only the first step. I'll help you craft an authentic content plan to show your expertise across all of your online channels and help your team implement it with best practice tools and templates.

Convert your visitors

Create loyal customers from your visitors

Websites, landing pages, social media and email communications that convert and keep improving.

Using modern best practice UX and UI design, I build you effective points of contact that drive people to take the next step with your organisation. Split tests will refine our approach and messaging, driving your growth and increasing performance.

Build a community

Grow a loyal tribe dedicated to your mission

Grow beyond a passive audience and craft an engaged online community around your mission.

The most effective modern growth strategies turn one-time customers into loyal evangelists who'll enthusiastically share your mission with the world. Using social media and custom engagement platforms, I can help you seed a community to grow and spread your cause organically on the web and in the real world.

Open Cases

The Wayfinder Growth Programme brings a world of ever-changing marketing challenges to my door. Here are some of my latest adventures.

The Case of the Government EnhancersThe Government EnhancersThe Government EnhancersThe Government Enhancers
The Case of the Queen of SoulQueen of SoulQueen of SoulQueen of Soul